What Is The Mannequin Challenge?


and why is a crowdpleaser?

What is the Mannequin Challenge?

If you've witnessed the Mannequin Challenge videos that stormed the internet last year and then found yourself humming the same tune later in the day, you're not alone but also, you're left wondering, "What is the Mannequin Challenge song?" The reason you might not know it is that it's a fairly recent trend — hip-hop duo Rae Sremmurd's "Black Beatles," the song featured in the challenges, came out on Sept. 22, 2016. That being said, it's already racked up a crazy 288,489,845 million views on YouTube, and will probably be shattering that number as the viral attraction of the Mannequin Challenge sends even more listeners its way. If you didn't know the song before, you're about to in a big way.

For anyone who needs a brush-up on the origins of the Mannequin Challenge, it is a new meme that started in late October of 2016, where teens are freezing in dramatic positions and filming themselves as "Black Beatles plays in the background. The first documented video, one of many now on Twitter using the hashtag #MannequinChallenge, comes by way of Twitter user pvrity___, who posted a group of students frozen in place and so committed to it that another student even carried them out, still frozen.

Almost all of the #MannequinChallenges are backed up by "Black Beatles" playing in the background. This is the original music video for the song, posted about a month before the challenge began:

Specifically, most videos start with the song's hook:

That girl is a real crowd pleaser Small world, all her friends know of me Young bull living like an old geezer Quick release the cash, watch it fall slowly Frat girls still tryna get even Haters mad for whatever reason Smoke in the air, binge drinking They lose it when the DJ drops the needle