So maybe you’ve heard that these days, not only does Snapchat allow you to use geofilters, they also allow you to create your own- but how much does a custom Snapchat geofilter cost? Well, as it turns out, the answer can get a little complicated. While a custom geofilter is no doubt a cool way to spice up the Snaps taken at your event, it turns out that there are many factors that go into how much a custom Snapchat geofilter costs and even several different ways to go about making one.
Fear not however, for here we’ve done a little digging and have broken down the various prices and what features you’ll be able to include in your geofilter for each. Keep in mind that when it comes to how much a custom Snapchat geofilter costs, you'll need to consider these 3 main things: The Design Fee, The "Snapchat" Fee, and whether or not you'd like a rush turnaround.
Template Personal Geofilters
If you want to save a little money, the cheapest option is to create your own Geofilter using Snapchat’s design studio. Rest assured that there’s no need to be a professional graphic artist if you chose this option, as Snapchat offers a huge number of pre-made template designs that you can customize to fit the needs of your event.
Once you chose a design you like, you just specify any text or colors you’d like changed on the template and then submit it to Snapchat. Generally the turnaround is less than 24 hours on this option, but there's also a rush delivery option for an additional $15 for same day template orders and orders placed after 3pm CDT for a next day event.
The pricing here is $25 if you’d like the text changed or $30 if you’d like to change both the colors and text.
Custom Designed Geofilters
If however, you’d like to get a little more personal with your geofilter than anything you find in the pre-designed template studio, Snapchat gives you the option of having professional graphic artists design a geofilter that reflects who you are as well as the event you’re celebrating. The pricing on these varies, depending on what and how much you'd like your geofilter to feature.
The first option consists of fully custom text to match your event and runs at $35.
This option can be available within 2-3 days of your order request or can be rush order to be done in less than 48 hours for an extra $30-50.
The next option includes both custom text and imagery and runs at $70. The imagery can be anything that will help make your event stand out and can include anything from beachballs to hearts to champagne glasses.
If you chose this option, you're geofilter can be ready in 2-4 days from your event or can be rush ordered to be ready in under 48 hours for an extra $30-50.
Want to go beyond imagery and create a customized cartoon for your event? This too is an option and runs around $135. For this you'll get both customized text for your geofilter as well as a cartoon of anything from you and your partner, to your pet, to a specific location. Snapchat guarantees that they can turn just about anything you like into a cartoon in the style of your choice. The cartoon price specifically breaks down to $100 for your first figure and $25 for additional figures.
As for the turn-around, Snapchat can have your cartoon geofilter ready in 3-6 days if you'd like 1 figure and 4-6 days if you'd like 2 or more. There's also a rushed option for 1-2 day turn-around for an extra $50-200 depending on the number of figures in the cartoon, as well as a same day option, for which you have to message them for an individual quote.
Last but not least, there's a $170 option which includes custom text, custom imagery, and a custom cartoon all rolled into one super geofilter. As with a cartoon geofilter, you can add additional figures for $25 a piece.
The turn around for these bad boys is 3-6 days for one cartoon figure, 4-6 days for 2 or more, or a rush turnaround of 1-2 days for $50-200 depending on the number of figures in the cartoon. Same day turnaround is also available, but you'll need to message Snapchat for a quote.
In addition to the creative fees that go into creating your geofilter, you'll also need to consider the Snapchat fee, which is determined by how big an area you'd like your geofilter to be available for use in (the "geofence") and for how long. As far as timing, you'll get to specify the exact time and dates you'd like to have your geofilter available and can chose time frames ranging from an hour to several days.
How much the fee will be can vary a great deal depending not only on how large your geofence is and where exactly you'd like it to be located. The geofence needs to be at least 20,000 square feet, which is approximately the size of a house and accompanying yard and can be as large as the maximum of 50 million square feet. Most events such as parties or weddings will have a pretty cheap fee, anywhere between $8-$20 unless you want your geofilter to be available for several days, in which case the price would increase.
Beware however that certain areas run higher than others and places like ball stadiums, arenas, and the like can have pretty pricey fees. Here you’ll see a few examples of various geofilters in order to give you an idea of roughly how much each of them would run. Know however, that Snapchat will send you your specific fee estimate when you place your order or you can login to find out exactly how much your geofilter will cost.
Hopefully this info has given you a better idea of custom Geofilter pricing, whatever your event!
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