LA's Smartest Beauty Buys of 2016

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Find out where you should splurge and where you can save big.

Sometimes it's extremely overwhelming to be a person who loves makeup and beauty, am I right? Between Ipsy, Birchbox and unending hours at Sephora there are way too many products to process.

Today, we're counting down the top 10 products every LA girl swears by.

1. Origins Clear Improvement Clay Mask


Price: $26.00

According to the label, "Nature's complexion clean-up crew clears the way for skin to act its best. Bamboo Charcoal acts like a magnet to draw out deep-dwelling pore-cloggers, White China Clay absorbs environmental toxins, Lecithin dissolves impurities. Skin looks clear, feels perfectly pure."

Our take: this badass clay mask removes all of the gunk in our pores. Get it, ASAP.

2. Josie Maran Argan Daily Moisturizer SPF 47


Price: $32.00

This lightweight daily moisturizer is perfect for the girls who don't like the heavy feel. Yes, you should be using Argan oil and yes, you should be using SPF. Double whammy on this one -- totally worth the splurge.

3. Pond's Nourishing Moisturizer


Price: $8.49

YES this might be the same cream your grandma uses. SHE IS SMART. This inexpensive concoction has been gracing the faces of beautiful women for literal decades for a reason. Use this every single night before you go to sleep.

Expert tip: mix it with some retinol or primrose oil for added benefits

4. Charlotte Tilbury Mini Miracle Eye Wand


Price: $45.00

Not only is this dual-ended pen fun to use, but it's also super lightweight and feels fresh AF. A cocktail of hyaluronic acid, peptides and rice proteins, this liquid concealer literally makes you look like you got 10 hours of sleep last night.

5. Becca X Jaclyn Hill Shimmering Skin Perfector in Champagne Pop


Price: $38.00

According to Allure, Twenty-five thousand compacts of this limited-edition luminizer were bought in its first 20 minutes on So, why is it so popular? "When you look at the color peach, it's a mix of pink and yellow," says Becca makeup artist Kerry Cole. "When those two colors are blended together, you get a shade that neutralizes your skin's own undertones, which are usually some combination of yellow and pink, and warms up your complexion. It acts like a chameleon in the sense that the peach tones adapt to your skin tone."


6. Urban Decay Naked Smoky Palette


Price: $54.00

Most beauty junkies have a Naked pallette or two in their possession, but this one is special. It's got a variety blend of darks, mattes, neutrals AND metallics allowing you to create literally any smokey eye you've ever dreamt of. Bonus points: it comes with a brush.

7. L'Oreal Voluminous Carbon Black Volumizing Mascara


Price: $5.29

This is probably what you used when you were in the 7th grade and your parents finally let you wear makeup, right? Well, keep on using it girlfriend because it really is the best. Rather than dropping over $20 on another mascara with a cooler wand, stick to your roots and let this baby work its magic.

8. NYX Soft Matte Lip


Price: $5.99

According to, this lip cream "straddles the line between lipstick and gloss, creating a creamy, lustrous formula that applies like silk. The soft matte finish exudes a sensual glow and the unique, innovative texture adds the perfect polish to any look."

Basically, you can get a makeshift Kylie Lip Kit for $5.99 while you wait and see if you still want Dolce in 2 months time.

9. Sally Hansen Miracle Gel


Price: $9.95

This one is simple: save the money you spend on manicures and DIY at home. With this new technology, the brilliant formula lets the most inexperienced nail painter create her own shiny masterpiece with a single swoosh.


10. Living Proof Perfect Hair Day Dry Shampoo


Price: $22.00

For a while, people have argued that dry shampoo leaves gross residue, makes your hair dirtier or even smells weird. This is where Living Proof steps in. This formula legitimately cleans your hair, smells awesome and doesn't leave any creepy stuff behind. It's a lifesaver for the days when your greasy head presses snooze one too many times.

If $22 seems steep, swipe one from Sephora for $10 in the checkout line.

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