What Is Genderless Fashion? Zendaya's Unisex Fashion Line Is The Future
Zendaya's new fashion line is deconstructs the gender binary. Genderless fashion is in.
Zendaya's fashion line, Daya, is set to release mostly gender neutral clothes.
Actress, singer, spokesperson, and designer (honestly, is there anything she can't do?) Zendaya has done a lot in just her 21 years on this God-forsaken planet, so it's only natural that she has a mind for the future.
The star, known for her work in Spider-Man: Homecoming and the Disney channel original series K.C. Undercover, spoke to InStyle magazine about her latest releases in her fashion and accessory line, Daya.
Her brand is debuting mostly gender-neutral pieces, she describes this genderless trend as the "future of fashion." So, what is genderless fashion and why is Zendaya's decision to use unisex clothing in her line important?
Zendaya, along with longtime stylist Law Roach, knew that their fashion line would be gender-nonspecific.
Zendaya said, "I just felt that if I’m going to do a clothing line, that’s the only way I see it being done. That’s the future of fashion."
She spoke previously about the need for unisex clothing to Glamour: "I was lucky to have parents who let me wear what I wanted to wear and let me shop where I wanted to shop. Nine times out of 10 I was shopping in the boys section. I wore cargo shorts and hoodies. That was my uniform."
She understands that there's a double standard here. In our society it's normal for women to wear more "masculine" clothing. When women are younger, they're described as tomboys. Whereas boys who wish to wear more "feminine" clothing are judged.
"That's not fair," Zendaya told Glamour.
The actress also takes full responsibility when it comes to being a role model -- something that was surely on her mind when she chose to make her fashion line more gender neutral.
She told InStyle, "I’ve had the luxury of watching people do this before me, and I realize that [being a role model] is actually a huge part of the job. You sign up for that. You’re being watched. You can choose to accept that and appreciate it, or you can choose not to. That’s 100 percent your choice. I choose to acknowledge it."
Zendaya is truly an old head on young shoulders -- she grasps the concept that she is being watched by many young people, of all genders, and she is taking a firm stance in her career, and social media, that they are welcomed and loved for exactly who they are.
She said, “When parents or young people come up to me, the first thing they say is not ‘Oh, I love that show you did.’ It’s ‘Hey, thank you for saying this’ or ‘My daughter really needed to see that.’ That stuff is much more of a compliment.”